You need to give followers a reason to follow you; you want to attract prospects and nurture them until they are ready to buy from you.
Tag: lead generation
“Excuse Me; May I Buy Your Product?” – The Inbound Marketing Payoff
What drives inbound marketing programs is content – blogs, social media posts, white papers, videos, podcasts.
What Is the value of a case study?
Case studies provide a degree of assurance, demonstrating the potential value of a solution, with the understanding that “your mileage may vary.”